Build and Manage Your List
- Features
- Build and Manage Your List
Setup as many different subscriber lists as you want. MailChimp automatically takes care of your sign-ups, un-subscribes, and bounce-back cleaning. Design snazzy signup forms with your own colors and logos, then embed them into your website or blog. We'll provide all the code and list management automatically for you.
Full Featured API
Our advanced application programming interface lets you connect and sync your own databases and applications with your MailChimp account. You can even use our API to integrate many of MailChimp's great features directly into your app. Learn More
Autoresponders
Build and pre-schedule a series of automated messages, birthday and anniversary greetings, or event alerts that are triggered as soon as your customers subscribe to a list. Learn More
List Segmentation
With MailChimp, you can send targeted, relevant campaigns to segments of your list by specifying your own criteria (such as gender, ZIP code, job title, or whatever data you’ve collected). Best of all, it's free to all MailChimp customers. Learn More
List Management
Our service handles opt-ins, unsubscribes, and bounce cleaning automatically, so you’ll always be in compliance with spam laws and best practices. You’ll never have to manually update a spreadsheet again.
Unsubscribe Links
We add a one-click unsubscribe link to every campaign so your recipients can remove themselves from your list instantly (more than exceeds CAN-SPAM law unsubscribe requirements).
Infinitely Many Lists
You can set up as many different lists as you want for customer newsletters, internal newsletters to employees, e-coupons, events, different retail locations, and more.
Signup Forms for Your Website
Every list you create gets its very own signup form that you can customize with our point-and-click design tools to match your website’s branding. Signup forms are available in over 30 different languages.
Subscriber Preference Center
Each subscriber on your list can change their own email address, contact information, interests, and other information in your records. Preference center pages can be customized to match your website’s branding.
Confirmed Opt-in Process
MailChimp only uses the confirmed opt-in process for our built-in list management process. This ensures the cleanest, most spam-free lists on our system, resulting in better overall deliverability, better open and click rates, fewer spam filter issues, and happier subscribers. If you have a pre-existing permission-based email list, we do not make you re-confirm the list upon import.
Bulk Unsubscribe Process
Remove large groups of emails from your list all at once. Great for corporations who keep do-not-email and suppression lists.
Keychain Management
Do you manage multiple MailChimp accounts? Keep forgetting all of those usernames and passwords? Now you can set up a “master keychain” to easily access each account with a single click.
Helpful List Management Resources
How To Market Your Etsy Shop with MailChimp
How to send automated coupon followup
Target Emails by Purchase Activity
Segmenting your email campaign based on subscriber engagement
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