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Email Marketing, Business & Monkeys

Posts Tagged ‘v4.2’

MailChimp Integrations Dashboard

Thursday, July 23rd, 2009

MailChimp integrates with a ton of applications, like Batchbook, Magento, Salesforce, Drupal, Wordpress, Freshbooks, Paypal, Wufoo and more (there’s an ever-growing at mailchimp.com/extras).

There are so many now, that managing your different integrations can be tough. So we created this new “Integrations Dashboard” under your Account page.

integrations-screen

It’s a great birds-eye-view of all the apps you’ve linked to MailChimp, and what their status is. If you’re experiencing any issues sync’ing data with one of them, this is where you can go to diagnose.

Table of Contents Merge Tag

Wednesday, July 15th, 2009

MC:TOC1In the latest MailChimp upgrade we developed an easy way for you to add a table of contents to your newsletter.

The * | MC:TOC | *  dynamic merge tag works by pulling anything from your email that is formatted as Title text, and displaying it as an ordered list complete with bullet points. Each item in your table of contents is then anchor linked to the corresponding blurb in your email.

To add a table of contents to your email, simply insert * | MC:TOC | * where you’d like the contents listing to appear. In the example screen shots you can see that I added some Title text (”In this edition of The MonkeyWrench”), and then added the merge tag below it.

TOCmergeTITLE

MC:TOC2

You can also insert a Table of Contents in either the right or left column of a two-column template and the merge tag will work exactly the same way.

(I’ve used extra spaces between the elements of the merge tag so that it will render correctly for those who subscribe to the RSS-to-Email version of the blog.)

Segment Your List By ZIP Code

Tuesday, July 14th, 2009

In MailChimp v4.2, you now have the ability to segment your list by ZIP code. When you set up your campaign and choose the list you want to send to, you’ll want to click on the “send to a segment of list” option. Then select Address from the left-most drop down menu and then “is within distance”. (Sorry international chimps, but this feature is currently only available in the US.) Next, a box will appear where you can enter the mile radius you want to send to, and finally, the appropriate ZIP code. The one caveat here is that you need to be collecting address data from your subscribers when they sign up for your list. Click through to learn how.

zip-segment

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Google Analytics Plugin for Wordpress

Tuesday, July 14th, 2009

thm-wp-pluginWe’ve been busy. In addition to all the new MailChimp v4.2 features we just launched, we’ve also been working with the folks at Crowdfavorite to build an awesome new (and totally free!) Google Analytics plugin for Wordpress.

In a nutshell, it uses the power of Google Analytics to tell bloggers what kind of an effect they’re having on overall website traffic. We’ve made it super easy to tell if your blog posts (and email campaigns) are driving traffic to your website — it’s all embedded right in your Wordpress Dashboard!

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Importing Highrise Lists By Tags

Tuesday, July 14th, 2009

Ever since we announced our integration with Highrise, users have been asking us to add the ability to filter their list imports by tags. For example, “I only want to import customers from Highrise tagged with CEO and golfer, so I can send them this invitation to our company golf event.”

Done! Booyah!

Import from Highrise by tags

Import from Highrise by tags

And may we also suggest using one of MailChimp’s built-in templates with golf-themed header and color palette?

golf-template

Booyah! Closers get coffee! (sorry, I got glengary’d away there)

Import from Google Docs, Google Contacts, More

Tuesday, July 14th, 2009

Whenever you import a list into MailChimp, you’ll notice a few more options to choose from, including Google Docs, Google Contacts, Batchbook, and CSV format (we previously only took tab-delimited).

Import List Options in MailChimp

Import List Options in MailChimp

What’s nice about the Google Docs integration is that if you use Google’s Form/Survey tool (which save data into a Google Docs spreadsheet), all that data you collect can be imported into MailChimp really easily.

Campaign Opens & Clicks Over Time

Tuesday, July 14th, 2009

In your campaign reports, you’ll notice a new chart: Opens and clicks over time.

Opens and clicks over time

Opens and clicks over time

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Timeline View for Campaigns Dashboard

Tuesday, July 14th, 2009

thm-timeline-viewIf you’d like, you can now switch from a list (or “grid”) view of your MailChimp Campaigns Dashboard to a “timeline view.”

This is handy if you send lots of test campaigns and different campaign types (especially daily RSS-to-email campaigns from your blog), and your grid view is getting a little unwieldy…

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AIM Reports Enhancements

Tuesday, July 14th, 2009
Download Recipients From AIM

Download Recipients From AIM Reports

We’ve added a couple new enhancements for our AIM Reports users.

First, if you search for a subscriber across your lists, you can now see their opens, clicks, and e-commerce/purchase “activity history.”

Second, we now generate a list of “who the campaign was sent to” which you can export. This is especially useful if you send to segments of your list, and you’d like to see who ended up in the final recipients list.

This is also great if you’ve created a segment to send to your “dormant” list subscribers, who never open or click. Check out this discussion in the MailChimp Jungle for details.

http://www.mailchimp.com/nonrestrictiveocean.php