Archive for the ‘Spam Topics’ Category
Wednesday, April 9th, 2008
There's an interesting post over at the Word To The Wise blog about the "Report Spam" button.
Apparently, some marketing folks (Q Interactive and MarketingSherpa) ran a survey that suggests the button is meaningless now. That's because too many people click "Report Spam" when all they really want to do ...
Posted in Abuse Desk Stories, Emarketing, Business, IMHO, Spam Topics | No Comments »
Monday, March 24th, 2008
We all get those transactional (and sometimes marketing) emails that have "donotreply.com" in the reply-to field. Personally, unless it's just a purchase receipt, I take offense to this. What gives them the right to email me, but ignore me if I reply to them?
Anyway, I came across a pretty interesting ...
Posted in Emarketing, Business, Spam Topics | 1 Comment »
Monday, March 3rd, 2008
Just stumbled upon this discussion over at Slashdot:
"In a split (4-3) decision, a Virginia court has upheld the verdict against the spam king making it clear that spam is not protected by the U.S. Constitution's first amendment or even its interstate commerce clause."
My first thought was: 4 to 3?!?!? Who ...
Posted in IMHO, Spam Topics | 2 Comments »
Thursday, February 28th, 2008
Spamology is an interesting data visualization project, where the artist uses keyword frequency from spam to form a little miniature city. The more frequent the keywords, the higher and higher they stack. Before you go looking for the "Viagra" skyscraper and the "Rolex" tower, it's common words (like "with") that ...
Posted in IMHO, Spam Topics | No Comments »
Thursday, February 28th, 2008
Ken Magill has a story over at DIRECT about how Barack Obama's email list has been tainted by pranksters. Basically, some pranksters signed up to Obama's list using some prominent anti-spammers' email addresses. It's an example of how a very high profile email list is at risk if you don't ...
Posted in Abuse Desk Stories, Spam Topics | 2 Comments »
Monday, February 18th, 2008
Reading through the FTC Spam Summit Report (472k PDF), I came across an interesting study they did, buried way back in the Appendix.
To determine how effective ISP spam filters are, they created 150 fresh new email addresses, and posted them at 50 locations around the Internet:
"The 50 Internet locations included ...
Posted in Deliverability, Spam Topics | No Comments »
Thursday, February 7th, 2008
A few of our customers have been asking us about this bit of news from ReturnPath: AOL Changes Authentication and Whitelist Standards.
According to George Bilbrey, AOL, Gmail, and Yahoo have implemented DKIM email authentication.
For those of you who don't know, authentication is a way to prevent email forgeries, and it ...
Posted in Deliverability, MailChimp News, Spam Topics, Using MailChimp | 1 Comment »
Saturday, February 2nd, 2008
There are people out there who are secretly reading and judging your email marketing campaigns. If you don't take these people into consideration whenever you create your campaigns, you're placing your company's reputation at stake and you could get blacklisted. Who are these people, and what exactly are they looking ...
Posted in Abuse Desk Stories, Deliverability, Emarketing, Business, Spam Topics, Tips, Tricks, Best Practices | 6 Comments »
Thursday, January 31st, 2008
Got this message from the ESPC.
"The adoption of e-mail and domain authentication has reached its tipping point, exceeding 50% in several key metrics, according to the Authentication and Online Trust Alliance. The report found that 51% of the Fortune 500's consumer-facing brands, 52% of the Fortune 500's consumer-facing financial ...
Posted in Deliverability, Spam Topics | 1 Comment »
Tuesday, January 8th, 2008
Question: "In my campaign stats, I noticed a few "abuse complaints." What does this stat mean, and what should I do with them?"
When people receive unwanted email, they click the "This is spam" or "Junk" button in their email program. MailChimp is alerted whenever your recipients report your email ...
Posted in Ask MailChimp, Spam Topics, Tips, Tricks, Best Practices | 2 Comments »
