Archive for the ‘MailChimp News’ Category
Wednesday, September 10th, 2008
Back in June, when we launched MailChimp v3, we totally rewrote every single line of code and re-structured our database to make the system more scalable and efficient. One side effect of that effort is that we can now collect and analyze stats across our entire system really easy. We've ...
Posted in MailChimp News | 1 Comment »
Tuesday, September 9th, 2008
I'm one of those pseudo-techies (the official term is Designerd) that understands analytics and all that, but looking at my Google Analytics reports always makes me feel like I'm in Calculus IV class again. My palms get all sweaty, I get a little dizzy and confused by all the numbers, ...
Posted in Emarketing, Business, MailChimp News | No Comments »
Friday, August 29th, 2008
The entire opt-in process of your MailChimp account (the stuff your users see) has been translated into 8 more languages, and will be available in the upcoming v3.3 release (release date TBD). At the request of our customers, we've added:
Greek
Russian
Finnish
Polish
Hungarian
Romanian
Estonian
Ukrainian
This brings the total number of available languages in MailChimp to ...
Posted in MailChimp News, MailChimp Upgrade | 4 Comments »
Wednesday, August 27th, 2008
We've recently upgraded our Inbox Inspector to include a bunch more email previews from ISPs and webmail services around the world.
You click one button, and bam---we'll screenshot your campaign in a few dozen email readers, and check it in all the major spam filters.
Now we want to get more people ...
Posted in MailChimp News, MailChimp Upgrade | No Comments »
Tuesday, August 26th, 2008
Ever since we launched our automatic email optimizer, we've been tracking all this wonderful A/B testing data on our system.
We analyzed 1,720 A/B tested campaigns, sent to 6,226,331 inboxes (we only included campaigns sent to over 500 recipients).
Overall, we found that A/B split winners did better than non-tested campaigns. By ...
Posted in MailChimp News, Stats, Tips, Tricks, Best Practices | 1 Comment »
Wednesday, August 20th, 2008
Whenever you send an email campaign in MailChimp, there are these little links in the footer for the forward-to-friend tool, unsubscribe link, update-my-preferences, etc.
Before, if your recipients hovered their mouse over those links, they'd see MailChimp's domains (actually, we made them look pretty generic, like "foward-to-friend.com" or list-manage.com).
Some people told ...
Posted in MailChimp News, MailChimp Upgrade | 3 Comments »
Thursday, August 14th, 2008
Ever since we launched our Google Analytics integration, eRetailers have been eating it up, and sharing all kinds of great ROI stories with us.
One that really caught my attention was APMEX (American Precious Metals Exchange), and how their email campaign got them $157,000 in sales. Wow. And here's another case ...
Posted in MailChimp News, MailChimp Upgrade | No Comments »
Sunday, August 10th, 2008
As mentioned earlier, we've upgraded our MonkeyRewards program to include 3 free inbox inspections (our add-on that previews your email campaign in dozens of email programs, and tells you if---and why---your email will be spam filtered) for every new customer you refer to MailChimp. This is in addition to the ...
Posted in MailChimp News, MailChimp Upgrade | 1 Comment »
Saturday, August 9th, 2008
MailChimp v3.2 is packed with some major new features, but we also worked in some nifty enhancements to the current feature set.
One of those nice little upgrades is our "Mini Signup Box." It lets you design a teen-tiny version of your signup form, then we'll generate the code to embed ...
Posted in MailChimp News, MailChimp Upgrade | 3 Comments »
Saturday, August 9th, 2008
Do you ever wish you had more time to do your email marketing? When you do find the time, do you basically just copy-paste content from your blog into your email newsletter?
Same here.
So in MailChimp v3.2, we decided to make all that automatic with our RSS-to-email tool. You ...
Posted in MailChimp News, MailChimp Upgrade | No Comments »
