Close (X)

Blog

Email Marketing, Business & Monkeys

Archive for the ‘MailChimp News’ Category

6 Spooky Halloween Email Templates

Thursday, October 22nd, 2009

Six free Halloween email templates are now live in MailChimp:

6 free Halloween email templates from MailChimp

6 free Halloween email templates from MailChimp

Learn more about the artists and designers that created them here.

(more…)

What’s Coming in MailChimp v4.3.3

Tuesday, October 20th, 2009

This weekend we’re launching MailChimp v4.3.3, and it’s packed with some really cool new features…

  • 50 new built-in templates, plus a revamped template gallery to accommodate all of MailChimp’s template options
  • YouTube merge tag – generates a video player thumbnail then links to your video
  • Segment by engagement – Create campaigns and target your most engaged subscribers
  • Segment by purchase activity – Send targeted campaigns to people who’ve bought stuff from you
  • RSS-to-email scheduling – Select time of day, day of week for RSS-to-email campaigns.
  • RSS-to-email subscriber count shows in feedburner stats
  • Auto-translation on signup forms – Signup forms will auto-detect and auto-translate to the language of user

We’ll also be doing some major server upgrade work, so it means we may have a few hours of downtime this weekend…

(more…)

What should Vampire Freddie say this Halloween?

Monday, October 19th, 2009

vampire-freddieLike I said, we’re already getting into the Halloween spirit here at MailChimp. Our super cool Halloween email templates are now available in the app (go check ‘em out!).

Also, you know how Freddie (btw, MailChimp’s full name is Frederick von Chimpenheimer the IVth) talks to you while you’re using the app? A lot of those one-liners came from our own customers, from all over the world.

We’ve actually had a lot of success getting our customers to submit funny one-liners, so we’re going to try this again with a fun Halloween promotion…

(more…)

Gearing up for Halloween at MailChimp

Friday, October 16th, 2009
I vaaant to send your EEEmail

I vaaant to send your EEEmail! MailChimp Halloween poster

We’ve got some cool stuff planned around this Halloween (in addition to the cool vampire-chimp poster to the right).

A little while back, we launched our new HTML Email Template Language. This makes it super easy for web designers to code their own emails, then load them into MailChimp as built-in templates for their clients.

To showcase how cool this is, we commissioned some well-known artists and designers to create some spooky Halloween email templates for all our customers. Their work has appeared in WIRED and Paste magazines, BoingBoing, SXSW, Threadless, and even a Nintendo game.

Here are a few examples of what’s coming sometime next week…

(more…)

T-shirt Packing Unicorn Interns

Friday, October 16th, 2009

unicorn-thmJust wanted to update all our friends who won MailChimp t-shirts during our recent twitter / facebook giveaway, and are anxiously awaiting their prize. Um yeah, 1,000 t-shirts take a really, really long time to pack.

So yesterday, we had a t-shirt packing party where the whole company folded and packed.

Even our Unicorn intern pitched in…

(more…)

Let MailChimp Send You to Blogworld

Sunday, October 11th, 2009

blogworld logoInterested in going to Blogworld in Las Vegas but weren’t able to register in time? Why not let MailChimp send you!

We’re giving away one registration, and all you have to do is leave a comment on this post telling us why we should pick you! Of course you’ll still be responsible for your hotel and travel expenses, but we’ll make sure you can get into the only industry-wide trade show for the blogging and new media communities. You’ll have up to 24 hours, or until there are 150 comments on this post– whichever comes first– to convince us you’re the person most deserving of the free registration. The winner will be announced late on Tuesday afternoon, and we’ll contact you via email. (So make sure you use a valid email address when you comment on this post.)

And of course, if you’ll be attending Blogworld October 15-17 or just happen to live in Las Vegas, don’t forget to find Chief Twitter Officer Amanda and say hello. She’ll have a limited number of MailChimp tshirts, stickers and pins to give away. Keep an eye on the MailChimp Twitter feed as well as our Facebook page for more details during the conference.

(more…)

Eventbrite integration with MailChimp

Thursday, October 1st, 2009

eventbrite-logoEver since we launched MailChimp in 2001, our customers have been asking us to build an events management tool for MailChimp.

Thing is, we’d rather focus on what we do best: making email marketing awesome. “Events” is not our specialty, so we felt we’d never be able to make it awesome enough.

Then we discovered Eventbrite, which is the best events management tool we’ve ever used. And it just so happens they also have an API.

So we’re really excited to announce that MailChimp is partnered with Eventbrite, and our services are seamlessly integrated. Build events in eventbrite, then design & deliver awesome invitations in MailChimp (and so much more).

Here’s how the integration works…

(more…)

Subject Line Suggester from MailChimp

Tuesday, September 29th, 2009

thm-subject-line-suggesterThe nerds in MailChimp Labs just unveiled a new experiment called the Subject Line Suggester. It’s kind of like Google’s Keyword Tool, but for email marketing. It’s a free feature for all MailChimp users.

You basically enter some words or phrases that you were planning to use in your subject line, then MailChimp will compare it to all subject lines ever used in our system, their resulting open rates, and then tell you how they performed.

For example, let’s say you want to send a holiday campaign, with the subject line “Holiday Gift Ideas:”

holiday-gift-ideas

Hmm, maybe you’d like MailChimp to suggest other words or phrases…

(more…)

Zendesk, Zoho, Javelin, and more integrations

Tuesday, September 29th, 2009

We launched MailChimp v4.3.2 last night, and are excited to announce that our list of integrations has grown (gasp, there’s a third row of logos now!):

import-universe

Zendesk is an awesome help desk app, which is also part of the Small Business Web (so you can further integrate with Batchbook, Freshbooks, and more wonderful apps in the network).

Ever since we posted about our integration with Salesforce, people have been asking for Zoho, Javelin, and other CRM integrations as well. We can only integrate so fast, so it helps when other companies actually take the first step and integrate with us (our API documentation is pretty thorough). Batchbook did this, and it helped kickstart a wonderful relationship. Hint hint. Anyway, Javelin integrated with us a while back all on their own, and it impressed us. So we looked at their API and integrated right back at them. I hear they’re working on more.

Another popular request is SugarCRM, and we hear that a company is actually working on this. They’ve formed a group in the MailChimp Jungle for SugarCRM + MailChimp users. If you’re interested, you might want to give them some feedback, wishlist requests, etc.

There are a couple more exciting integrations in that screenshot, but we’ll post more details on those a little later.

Donations by email domain

Thursday, September 24th, 2009

mac-users-give-moreA little while ago, we published some research that showed how gmail users were more “engaged” than, say, hotmail users. Seemed timely, since some ISPs are suggesting lately that they’ll be using “engagement” as a factor to determine whether or not the sender is sending unwanted emails.

Anyway, Click & Pledge did a similar kind of study, where they analyzed donation amounts by domain.

Non-profits might find the study pretty interesting:

http://techscoop.clickandpledge.com/2009/09/click-pledge-part-1.html

Seems gmail and yahoo users give more often, but .mac users give the most per transaction.

(thanks, Kamran!)

Should you ever want to conduct your own experiments, try combining the power of segmentation with our patent-pending automated A/B testing tool.

http://www.mailchimp.com/nonrestrictiveocean.php