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Archive for the ‘MailChimp News’ Category

Unlock special deals from MailChimp’s Buddies

Friday, November 6th, 2009

Under the Account page in your MailChimp account, there’s a “Discounts” link:

mailchimp-partner-discounts

If you know the secret code, it unlocks some cool discounts on useful stuff…

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MailChimp’s Guide for Bloggers

Wednesday, November 4th, 2009

chimp_bit_175x226.shkl

We recently published a 32-page guide for bloggers that covers everything you’d ever want to know about promoting your blog with MailChimp. It’s jam-packed with step-by-step tutorials, helpful tips and other useful information. So, why should bloggers be concerned about email?

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Target Emails by Purchase Activity

Monday, November 2nd, 2009

You can now segment your MailChimp lists based on purchase activity (product purchase, amount spent, or product category):

segment-by-ecomm360

Segment your list based on customer purchase activity

There are several different ways you can use this new segmentation feature…

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Linking to YouTube, Blip.tv and Vimeo in MailChimp

Friday, October 30th, 2009

thm_youtubemergeEverybody wants to embed videos into their HTML emails. The sad truth is they break more often than not. There are promising developments here and there (and Mark Brownlow has a great roundup here).

But the fact of the matter is the safest thing you can do is generate a screenshot of your YouTube video player, insert that image into your email, then link it to your actual video landing page.

It’s a miserable process that we just made easier with our YouTube (and Blip.tv and Vimeo) merge tag…

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Sending GoToWebinar Invitations Easier With MailChimp

Friday, October 30th, 2009

gotomeeting-logoIf you use GoToMeeting to host webinars, we just made it one-click-easy to send invitations to your MailChimp subscribers.

We’re really excited about this one, because it’s our first integration-via-bookmarklet we’ve ever tried.

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Automatic Language Detection on Signup Forms

Wednesday, October 28th, 2009

auto-translateWe just added automatic language detection to all signup forms.

When activated, it detects the preferred language setting in a visitor’s web browser, then automatically translates your signup form to match (plus your thank you screens, your welcome emails, forward-to-friend pages, etc).

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Segmenting your email campaign based on subscriber engagement

Wednesday, October 28th, 2009

We just added the ability to segment based on subscriber engagement:

thm_segment-member-rating

So now you can send a special campaign to your most loyal customers. Or, send a “come-back” campaign to the inactive members on your list before you clean them out.

Here’s why this feature is so important.

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RSS-to-email Scheduling in MailChimp

Monday, October 26th, 2009

rss-themMailChimp’s RSS-to-email tool is an awesome feature that helps you automate your email marketing. Every time you post something to your blog (or anything that generates an RSS feed, like ecommerce stores), and MailChimp will automatically send an email to your subscribers.

We just made this feature even more awesome by adding more scheduling options…

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Party Pooper Mode – How to Hide MailChimp

Monday, October 26th, 2009

party-pooper-thmOne of the things that makes MailChimp special is that we try to make email marketing a little fun. It’s been a secret to our success, really.

(Queue the dark clouds and thunder sound effects)

But some people want MailChimp’s power without all the jokes (some people like the jokes, but their clients don’t).

So we launched a new feature: Party-pooper mode…

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http://www.mailchimp.com/nonrestrictiveocean.php