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 Archive for the ‘MailChimp Customers’ Category

How Cloudmark Sends PR Emails

Friday, April 18th, 2008

This article from Chris Anderson got my attention a little while ago: Sorry PR people: you're blocked. Mainly because in the very first line, Mr. Anderson mentions his spam filter by Cloudmark, a well-respected email security and anti-spam company who also happens to be a MailChimp customer. Also because PR people have ...

Chumby’s Product Launch Email

Friday, April 18th, 2008

Haven't you always wanted an alarm clock that wakes you up and tells you the weather (and the latest Chuck Norris fact)? Chumby is a little alarm clock that connects to your wi-fi network at home, and wakes you up with whatever you want. Email, news, video, podcasts, Internet ...

How Mozilla Uses MailChimp

Monday, March 17th, 2008

When we found out Mozilla was using MailChimp, all the techies in our company just about you-know-whatted in their pants. So I just had to ask Deb Richardson from Mozilla to sit down for a little Q&A. We cover topics like: How to write content for techies RSS vs Email, and info overload Mozilla ...

MarketingSherpa’s 12 Most Common Email Marketing Mistakes

Wednesday, February 6th, 2008

MarketingSherpa's got a new guide on the 12 most common email newsletter mistakes. As always, they have real-world examples from companies who do things right. Congratulations to MailChimp customer GourmetStation.com, who is the very first customer to be showcased ( page 8 ) for their use of double opt-in. Pretty nice ...

How NavySEALS.com Uses MailChimp with Google Analytics

Thursday, January 31st, 2008

NavySEALS.com is an e-commerce site that sells diving equipment, tactical gear, nightvision goggles, two-way radios---basically, all the cool stuff I wish I knew how to use, and that my wife wouldn't let me buy in a million years (check out their website here). I just spoke with Tony Vernetti, their e-commerce ...

How Youth Ministry Exchange Uses MailChimp

Tuesday, January 22nd, 2008

Here's a nice writeup on how Youth Ministry Exchange uses MailChimp: Article: "The Newsletter is Out" I like it because it shows the human side of sending a newsletter. It's not all about buttons and features and technology. Sometimes, you have to get your wife involved...

Showcase: Image-Heavy Email Campaign Trick

Tuesday, January 22nd, 2008

Do you have an HTML email to send, and you absolutely positively have to make it images only? Yes, I know we're always preaching that you should never send image-only or very image-heavy HTML emails, because they tend to trigger spam filters. But in the real world, sometimes you have no ...

Cool MailChimp Customer: Tagging of Pacific Predators (TOPP)

Sunday, January 13th, 2008

This email newsletter from Tagging of Pacific Predators (TOPP) caught my eye because it's a nice customization of one of our built-in HTML email templates. So I contacted TOPP to learn a little more about what they do...

Showcase: Depth Creative Email Newsletter

Friday, January 11th, 2008

We thought this was a nice email newsletter from agency Depth Creative. They use MailChimp to keep their clients updated with their most recent work, mention new services they provide, and share some company news. But what we liked most was their little teaser at the bottom of the email: Great idea! ...

Best Day Of Week & Subject Line for Email Campaigns

Tuesday, January 8th, 2008

MailChimp customer Organic Dish was just showcased in this MarketingSherpa case study. They used MailChimp's A/B Split Email Tester to find out what day of week was best to send, and what kind of subject line works best for their audience. What I loved most about the case study was how ...

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