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 Archive for the ‘Deliverability’ Category

Comcast Feedback Loop Reports

Thursday, January 3rd, 2008

Just before the holidays, (sometime around December 17th-ish) Comcast changed their spam filtering process. The bad news is that some of you may have experienced a larger than normal hard bounce rate to your recipients who use Comcast, and as a result, saw a lot of your recipients unsubscribed from your ...

Can Your Email Newsletter Be Stolen?

Tuesday, January 1st, 2008

I like to browse through my spam folder every once in a while. It's the best way I know to learn "what not to do" for my own email newsletters. I stumbled upon a pretty interesting piece of spam this morning (click thumbnail to zoom in---I censored the naughty stuff). It ...

Authentication Helping With Corporate Firewalls

Monday, December 17th, 2007

We soft launched our new one-click email authentication feature in MailChimp a couple weeks ago. It's basically a way you can authenticate your email campaigns to pass DKIM, DomainKeys, SenderID, and SPF. Previously, authentication required some server setup (and you were lucky if your ISP even allowed you to do it). ...

Postini Likes DKIM Authentication

Monday, July 2nd, 2007

We've posted in the past how frustrating it can be to get legit email campaigns past the Postini firewall (see: Getting Blocked by Postini?). It just seemed very random how they filter emails. Why do some emails get through, and some don't? We think we just stumbled upon the answer. ...

Tiny Fonts Trigger Spam Filters

Wednesday, June 6th, 2007

One of our users just designed a nice email campaign for his client, and tested it in our Inbox Inspector. Overall, he received a passing score, but we noticed something in the spam filter checker. Spam Assassin and MessageLabs didn't like the fact that his email footer used "tiny fonts" ...

How Your Email Design Can Get You Blacklisted

Monday, April 2nd, 2007

One of our customers just got blacklisted by an anti-spam organization for his recent email campaign. The customer is a graphic designer, sending campaigns on behalf of his client. The list he was sending to was a list of his client's customers. They were basically offering a prize to their valued ...

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